the context.
CLI, a logistics company, was restructuring its data area. To grow in an orderly way, it needed to put its house in order: consistent processes and information always presented the same way.
the challenge.
Every new Power BI screen came out differently. The company wanted users themselves to be able to create visualizations with autonomy, while the data team kept the ability to scale projects, all with a clear visual identity aligned with the brand.
what we did.
We developed the solution on three fronts:
- New visual theme, which translates CLI’s values and identity into dashboards.
- PDF guide with colors, typography, icons, spacing and rules for applying them in Power BI.
- Theme installed in Power BI, applying the standards automatically to every new report.
the result.
Consistency no longer depends on who builds the screen. New projects follow the same design structure, aligned with the brand.
The professional in charge of the dashboards said the theme made the work easier and guaranteed standard and visual quality in new projects.






